We ask the right questions.
Create content that counts.
Interpret the numbers.
& use a tailored approach.
Forget the cookie cutter, set and forget strategy. We take time to understand your business, and through a collaborative approach we create tailored social media solutions that get results.
Organic Social Media
Organic social media refers to any post or activity without paid promotion. We are advocates for a solid organic social media strategy because we know it works. Strategy is at the core of everything we do, and through our packages, we can hum, sing or shout about your brand for you across all major platforms including Facebook, Instagram, Twitter, Linkedin and YouTube.
Paid Social Media
Paid social media advertising refers to any advertising supported by spend, and there’s more to it than just hitting ‘boost’! To optimise social media for business, you need to be targeting the right audience. We create extremely targeted campaigns ensuring your ads are put in front of the right customer, at the right time. As a result, you can expect increased clicks, engagement, leads and conversions.
Management, Monitoring & Reporting
The most successful organic and paid campaigns are a result of ongoing monitoring, management and reporting. We give your campaigns constant attention to ensure successful optimisation and outcomes, and guarantee we are reaching the right audiences.
Our recommendation is to run paid and organic strategies concurrently for best results.
Be at the top of search results when your customers are ready to buy!
Google Ads is a form of search engine marketing (SEM) that can boost website visits, drive sales and generate brand awareness. An effective Google Ads campaign is like having the golden ticket over your competitors. And the best thing … you only pay for it when a potential customer engages with the ad — this is known as pay per click (PPC).
Have you ever seen those ads at the very top of Google searches and wondered how that could be your business? As advertisers we can craft effective ads based on keyword selection that appear in front of your consumers at the right time, and you can expect to see an attractive return on investment (ROI) as a result.
Have you noticed those little ads that appear on certain websites you’re perusing? These are generally created through the Google Display Network. As a business, you have the ability to serve banner ads to the right audiences and relevant websites. There are over 2 million Google Partner websites around the world. As advertisers, we craft clever copy and visual creative to get your potential customers clicking!
YouTube is the largest video platform online and world's second largest search engine (after Google). With more than a billion users, it's a smart move for your business to be advertising where your audience spends time. We know the ins and outs of the YouTube ad systems and we can help you achieve a cost-effective video marketing strategy that engages your customers.
Search Engine Optimisation (SEO)
If you’re not on the first page of a Google search and your competitors are, you might as well be invisible!
Have you ever wondered how search engines rank different websites in organic (unpaid) search results? Statistically, 93% of online experiences start with a search engine and 91.5% of traffic go to the websites on the first page of Google.
Through an effective SEO strategy, and looking at the technical health and on-page content of your website, we can make recommendations and improvements to keep the Google (and other search engines) algorithm happy. Through extensive keyword research, we learn to speak the language of your consumers and turn your website into your biggest asset.
So, are you ready to start your digital marketing journey with Walker Designs?